TikTok has strict rules. Miss one and you risk delays. We give you the right resources so you can check compliance before moving forward.
Compliance Summary (not exhaustive):We provide a clear overview of TikTok Shop's main rules and common problem areas. It's a quick guide to help you get oriented, not a substitute for the official policies.
Official Policies:Always review TikTok's own seller and content policies directly. These are the rules TikTok enforces and the final word on approval.
TikTok Seller Guidelines →
Sensitive Terms:Some words and phrases can cause problems even in safe categories. For example, health and weight-loss claims, medical cures, or "guaranteed results." We provide a sensitive-words reference to help you spot risks before you submit.
Responsibility and Approval:Our role is to highlight common risks and point you to the right resources. TikTok makes the final decision, so always confirm your book complies with their requirements.